Springer's Homemade Ice Cream
Business Operations Lead
2024 – Present
Head of Brand & Systems
2023 – 2024
Stone Harbor, New Jersey
I started out scooping ice cream and ended up running operations.
- Relaunched the catering division from zero, building pricing, packaging, intake, and fulfillment.
- Scaled a 3% service-fee surcharge to roughly 54% of orders, offsetting about 80% of card-processing fees.
- Led vendor pricing and unit economics reviews behind catering pricing and packaging sourcing.
- Wrote the standard operating procedures that let the business run without the owner in the room.
- Ran POS vendor diligence and moved the shop onto a non-proprietary iPad setup.
- Redesigned the website, product catalog, and search visibility; online sales grew tenfold over two years.